Digital Marketing Assistant (Marketing)


QQI Level 5 Certificate in Digital Marketing Assistant – 5M2069

Are you considering a career as a Digital Marketing Assistant?


Digital marketing deals with the involvement of digital channels for the promotion of products and services of a company. Social media, emails, blogs, ads, mobiles, influencers, etc are the common modes to market a business’s goods and services on an online platform.


In today’s world of the internet, gadgets and technology, digital marketing has developed into one of the most in-demand industries. It is quite an important skill to have under your belt.


This programme has been designed by industry experts to equip the learner with the skills and knowledge to kick-start their digital marketing career as a Digital Marketing Assistant.


By completing this course the learner would have been provided with a solid foundation in marketing techniques and practices including consumer behavioural studies.  The learner would have been given a wider context for the study of marketing by familiarising him/her with related studies in economics, statistics, languages, business and retail skills and other relevant areas.


The learner who successfully completes this programme will achieve the Level 5 Certificate in Marketing 5M2069. The learner may then be eligible to apply to progress to the next or higher levels of the National Framework of Qualifications (NFQ) with a higher education provider.

Award QQI Level 5 Certificate in Marketing
Format Full-time. September 2024 to May 2025.
Location Onsite at Mallow Campus.
Timetable Hours between Monday to Friday, 09:00 to 15:30.
Requirements No CAO required (Leaving Cert./LCA/equivalent for under 23s). Application review discussion.
Starting Classes start the week of Monday the 16th of September 2024.
Contact or call 022-43309
Applications Applications open. Places available. No deposit required to start your application.
Contact us at for help and more information.

Benefits of Pursuing a Digital Marketing Assistant Course

    1. Gain Practical Skills and Experience: Our digital marketing assistant college courses provide you with hands-on experience in the latest digital marketing techniques, ensuring you’re ready to apply your knowledge in the real world.

    2. Build a Competitive Resume: A digital marketing assistant qualification demonstrates your commitment to the field and equips you with the skills employers seek. This makes you a highly competitive candidate in the job market.

    3. Career Advancement Opportunities: Digital marketing is a rapidly growing industry, with numerous career advancement opportunities for qualified individuals. With your digital marketing assistant skills, you can progress to senior positions in digital marketing or related fields.

    4. Salary Potential: Digital marketing salaries are generally higher than the national average, making this a lucrative career choice. Your earning potential can increase as you gain experience and expertise.

    5. Work-Life Balance: The digital marketing industry offers flexible work arrangements, allowing you to balance your career with personal commitments.

Course Contents

QQI Component Title

Award Code


Spreadsheets Methods



Work Experience






Behavioural Studies



Word Processing



Marketing Practice






Digital Marketing



Web Authoring



Courses are continually developed – content and specific award components are subject to change. See disclaimer.


One year. Full-time. Class timetables to follow in September, and subject to change. 


50 full-time day students will travel, fully-funded, with Erasmus+ to another European country for 2 weeks. Find out more and apply.

Entry Requirements

  • CAO points not required.
  • All applicants will be required to attend an application review discussion. An offer of a place on this course is contingent on the applicant meeting the minimum entry requirements set out here, and satisfactory presentation at interview.
  • Leaving Certificate or equivalent. For mature applicants appropriate experience will be considered in lieu of formal qualifications.


Work Experience

Work experience is an integral part of this course. The dates and duration will be specified by the College in September.


Advance to QQI level 6 at Mallow Campus. Use your full QQI award to progress to degrees in Business Administration, Business, Business Information Systems, Information Systems Management, Tourism & Marketing. For more links and detailed information on how to use your Mallow Campus qualification go to

A full QQI award achieves a maximum of 390 points for CAO.